Jennie of Blackpink is a representative female K-pop idol who receives a lot of love for her exceptional rapping and vocal skills, as well as her unique fashion sense. Let's find out about Jennie's journey to becoming a singer, her activities, and her charm.
The news of Blackpink's Jennie being selected as the new model for Lotte Chilsung Beverage's "Chum Churum" soju advertisement has been a hot topic. Following in the footsteps of Suzy, Jennie has become the new face of the soju advertisement. She is loved by the public for her various charms and has established herself as an icon of the times. Last year, Jennie recorded the highest personal brand reputation score among girl group members and achieved 5 million subscribers on her YouTube channel within just three weeks, enjoying global popularity.
Pre-debut :
Jennie was born on January 16, 1996, in Gangnam-gu, Seoul. She had a strong interest in music from a young age and dreamed of joining YG Entertainment while listening to K-pop. She studied abroad in New Zealand for five years from the third grade of elementary school, where she learned English and independence. Even while studying abroad, she never forgot her dream of becoming a singer and continued to practice singing and dancing.
When she returned to Korea in 2010, Jennie passed YG Entertainment's audition and became a trainee. During her trainee days, she was in charge of vocals and rapping and even featured in songs by G-Dragon, Lee Hi, Seungri, and others. She also gained attention for her appearance as the female lead in G-Dragon's music video for "That XX."
Post-debut :
Jennie debuted as a member of the girl group Blackpink in August 2016, along with Jisoo, Rosé, and Lisa. Their debut songs "Boombayah" and "Whistle" became hugely popular, and they solidified their position as the leading K-pop group with a string of hit songs like "Playing with Fire," "As If It's Your Last," "Ddu-Du Ddu-Du," and "Kill This Love." Jennie is the main rapper and lead vocalist of Blackpink, showcasing a wide range of vocal colors and expressions with her intense rapping and smooth singing.
In November 2018, Jennie made her debut as a solo artist with the song "Solo." "Solo" topped music charts immediately after its release and achieved a triple crown on music shows. Jennie showcased her unique personality and charm in "Solo," presenting a strong image of a powerful and confident woman.
Charm :
Jennie enjoys great popularity not only as a singer but also as a fashion icon. She works as a muse or ambassador for famous fashion brands such as Chanel, Dior, and Celine, and showcases her sophisticated fashion sense at official events and on her personal social media. Jennie calls her style "Jen-deuk-i" and shows a duality of cute and lovely charm and chic and charismatic charm.
Furthermore, Jennie shows her versatility as an entertainer by displaying her fun and entertaining side on variety shows. She appeared as a regular member on SBS's "Village Survival, the Eight 2" and showcased her talent for solving mysteries and comedic acting. She also appeared as a guest on MBC's "Running Man" several times, displaying her amazing athleticism and adorable charm.
Jennie is a representative female K-pop idol with a lovely appearance and surprising charm. She is active in various fields such as a singer, rapper, fashion icon, and entertainer, and receives a lot of love and support from many people. Jennie will continue to grow and develop as a member of Blackpink and as a solo artist in the future.
Recent news :
The news of Blackpink's Jennie being selected as the new model for Lotte Chilsung Beverage's "Chum Churum" soju advertisement has been a hot topic. Following in the footsteps of Suzy, Jennie has become the new face of the soju advertisement. She is loved by the public for her various charms and has established herself as an icon of the times. Last year, Jennie recorded the highest personal brand reputation score among girl group members and achieved 5 million subscribers on her YouTube channel within just three weeks, enjoying global popularity. Being selected as a model for soju advertisement is considered a measure of a "trendy celebrity." Top stars representing the era, such as Lee Hyori, Shin Min-ah, and Suzy, have been active as models for the "Chum Churum" advertisement. IU has been the model for Chamisul for the longest period in the brand's history, recording a sales revenue of 1 trillion won. Son Na-eun of Apink has been recognized as a fashionista for women in their 20s as a model for "Good Day" soju.
The encounter between Jennie and "Chum Churum" raises curiosity about what kind of synergy they will create. A Lotte Chilsung Beverage official said, "We will soon launch a renewed advertisement campaign with model Jennie for 'Chum Churum.'" Expectations are high for Jennie's appearance in the soju advertisement.